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The missing link to unlock growth for B2B companies is Go-to-Market Fit. In each episode, the authors of Survival to Thrival - Tae Hea Nahm and Bob Tinker - discuss with journalist-turned-PR Helen Croydon, the key concepts underpinning their book series. If you are an entrepreneur anywhere on the enterprise startup journey, the Survival to Thrival Podcast is for you. In the beginning, it is simply about Survival-- how not to die? With luck and hard work, it becomes about Thrival-- how do we win?
Episodes
Thursday Sep 24, 2020
Thursday Sep 24, 2020
For an early stage founder or CEO in search of product market fit, when do you need to set up sales compensation, and how does this tie into the overall business plan?
Hosts Tae Hea Nahm and Bob Tinker discuss and relay experiences on the fundamentals of sales comp.
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